Allora, increasing revenue and optimizing efficiency
Life is complicated enough for hoteliers. Comprised of a comprehensive product set, allora leverages the intuitive power of AI to learn, analyze and react to guest data – so you can anticipate every guest need, challenge and opportunity – across all your operations.
Acquire
Increase committed bookings by 25%.
Powered by AI, our dynamic suite of website design and digital marketing tools deliver the right message and rates, at the right time, in the right place, to the right guest.
Connect
Grow guest revenue
Protect, nurture and grow those all-important guest revenues with allora tools like Central Reservation System), Internet Booking Engine, and Revenue Management System
Retain
Reduce cancellations
Allora’s Customer Relationship Management tool gives you the ability to proactively understand your guests, and help you provide a proactive and personalized service that exceeds their expectations.
Harnessing the power of AI to give your hotel management a competitive advantage
Trusted by
2,000+
hotels
Across
20+
countries
Powering
$4B
in transactions per year
Analyzing over
65M
online journeys each year
Products and services
allora’s suite of products and services work together seamlessly through the power of data to enable you to stay always ahead in every aspect of hotel management. Ahead of every guest’s needs and ahead of your competition.
Meet our comprehensive suite of tools, designed to work together, and independently
Our flagship tools
-
CRM
Allora CRM
Know your guest
- Guest profile management
- Loyalty & rewards program
- Seamless system integration
- Guest portal
- Online marketing
- Reporting
-
RMS
Allora RMS
Maximize revenue
- Forecasting and pricing algorithms
- Strategy builder
- Group displacement
- Enhanced reporting
-
DM
Digital Marketing
Streamline digital marketing
- Personalized digital communication
- AI-driven analysis
- Adapt to customers’ evolving behaviors
-
WD
Website Design
Engage customers
- Intuitive user interfaces
- Seamless browsing experience
- Data-centric design process
-
IBE
Internet Booking Engine
Increase bookings
- Real-time booking triggers
- Automated & personalized booking journey
- Optimized pricing
Discover the world's leading intelligent and integrated hospitality platform
Book a demoAlways Ahead
allora helps hotels stay always ahead as it leverages the power of AI, with a dynamic suite of hotel software tools that work together, to optimize each step of the guest journey to increase revenue, customer life-time value and profitability.
Our pioneering approach, centered on deeply integrated, cloud-based software, built with an API-first approach, has enabled hotels across the globe to deliver scalable, brand-centric guest experiences tailored and customized to support each hotel’s unique context and strategy.
By using millions of data points, allora builds a picture of guest intentions, anticipating and modelling outcomes before a customer is even aware themselves. With allora’s powerful behavior prediction tools, hotels can respond to individual customer needs in real time allowing them to better understand customer behavior, maximize revenue, increase bookings and reduce their dependence on third-party channels.
allora is SHR’s flagship tool suite, the leading global specialist technology and service provider to the Hotel industry. Over 2,000 hotels are currently using the allora comprehensive suite of products and services, all designed to help hotels and resorts optimize their revenue generation and boost their bottom line.