Allora, increasing revenue and optimizing efficiency
Life is complicated enough for hoteliers. Comprised of a comprehensive product set across distribution, guest acquisition, retention and revenue optimization, Allora leverages the intuitive power of AI to learn, analyze and react to guest data – so you can anticipate every guest need, challenge and opportunity – across all your operations.
Acquire
Increase committed bookings by 25%.
Boost your direct channel bookings. All while optimizing profitability. Powered by AI, our dynamic suite of website design and digital marketing tools deliver the right message and rates, at the right time, in the right place, to the right guest.
Connect
Grow guest revenue
A typical operation leaves significant revenue on the table through lost opportunities. Protect, nurture and grow those all-important guest revenues with allora tools like Central Reservation System, Internet Booking Engine, and Revenue Management System.
Retain
Reduce cancellations
Allora’s Customer Relationship Management tool gives you the ability to proactively understand your guests, and help you provide a proactive and personalized service that exceeds their expectations, fosters loyalty, and elevates your reputation in the industry.
Harnessing the power of AI to give your hotel management a competitive advantage
Trusted by
2,000+
hotels
Across
20+
countries
Powering
$4B
in transactions per year
Analyzing over
65M
online journeys each year
Products and services
Allora’s suite of products and services work together to seamlessly harness the power of data to enable you to stay always ahead in every aspect of hotel management. Ahead of every guest’s needs and ahead of your competition.
Meet our comprehensive suite of tools, designed to work together, and independently
Our flagship tools
-
DM
Digital Marketing
Streamline digital marketing
- Personalized digital communication
- AI-driven analysis
- Adapt to customers’ evolving behaviors
-
CRS
Allora Central Reservation System (Windsurfer)
Simplifying reservations
- Chain & hotel group reservation management
- Real-time availability updates
- Enhanced rate management
- Direct booking channels
- Global Distribution System (GDS) direct connections
-
RMS
Allora Revenue Management System (Wave)
Maximize revenue
- Forecasting and pricing algorithms
- Strategy builder
- Group displacement
- Enhanced reporting
-
IBE
Allora Internet Booking Engine
Increase bookings
- Real-time booking triggers
- Automated & personalized booking journey
-
CRM
Allora Customer Relationship Management (Maverick)
Know your guest
- Guest profile management
- Loyalty & rewards program
- Seamless system integration
- Guest portal
- Online marketing
- Reporting